Photo Credit: Shaugn and John

In a groundbreaking move, Mean Machine Music is revolutionizing how original music and sound are crafted for advertising, film, broadcast, and digital media. By bringing together a team of award-winning musicians and industry creatives, Mean Machine Music is filling a much-needed gap between the ad world and the music world.

Founded by Executive Creative Director Clemente Bornacelli, Executive Producer Martin Estrada, and Musical Director Devin Hoffman, Mean Machine Music is unique in its approach to creating original compositions. The team works closely with a network of professional musicians and producers, including Martin and Devin, to deliver scores that are authentic, rich in substance, and memorable.

Executive Producer Martin Estrada's collaborations with top artists like Selena Gomez and Lady Gaga highlight the caliber of talent that Mean Machine Music brings to the table. Martin's work with Selena Gomez showcased his versatility as a musician, while his performance with Lady Gaga at the 95th Academy Awards, where they performed the Oscar-nominated "Hold My Hand," is a testament to the world-class level of musicianship that is a hallmark of Mean Machine Music.

"We are trying to disrupt a long-standing process that is completely ineffective and closed off to most," says Clemente. "There are so many amazing artists in LA, and many of them find it hard to make ends meet; they have never had access to this large pool of money. Martin and Devin's music career gives us access to a vast roster of professional touring/recording musicians and producers, making our music truly special in quality and sound."

With a catalog of compositions that has been heard by millions of people globally, Mean Machine Music has worked with top consumer brands, including Apple, Google, Nike, and many more. Their latest project includes a score for Grey Goose, which recently launched.

"Additionally, my background as a creative director in advertising and a musician uniquely positions me to bridge the gap between Film and Music. I can translate between the 'let's make it pop' ad speak and the 'let's hit them with a killer bassline' musician lingo. It's like being fluent in two languages that are convinced they're speaking Klingon to each other. So, we created an easier way for filmmakers and agencies to get high-quality music and provide artists with a new revenue stream."

For more information about Mean Machine Music and to hear some of their compositions, visit http://meanmachinemusic.com/.